Your privacy, explained clearly
Digital Sparkline respects the privacy of website visitors, prospective and existing clients, partners, and people who contact us. This policy describes the information we may collect, why we use it, when it may be shared, how long it may be retained, and the choices available to you under applicable law.
Our services include SEO, Google Ads, Meta Ads, social media marketing, website development, content writing, and graphic design. The information involved depends on the service requested and the access or materials you authorize.
Information we may collect
Contact details you provide, basic technical and usage data, and project information needed to deliver a requested service.
Why we use it
To reply to enquiries, manage projects, provide services, improve the website, maintain security, and meet applicable obligations.
When we access accounts
Only when relevant to the agreed service and authorized by the client or account owner.
Your choices
Depending on applicable law, you may request access, correction, deletion, restriction, or changes to marketing preferences.
1. About Digital Sparkline
Digital Sparkline is a digital marketing agency based in Faisalabad, Pakistan. We work with local and international businesses across digital marketing, advertising, technology, content, and creative services.
Learn more on our About Us page.
2. Scope of this policy
This policy covers information handled through our website, forms, enquiries, consultations, business communications, and client relationships. It also describes how we may access third-party platforms on a client's behalf when authorized and necessary to provide an agreed service.
3. Information we collect
The information involved depends on how you interact with us and whether you become a client.
Information you provide
- Name, email address, telephone number, or WhatsApp details.
- Business name, website URL, and service requirements.
- Project briefs, marketing goals, content, creative assets, and technical requirements.
- Information you include in forms, emails, meetings, proposals, or other communications.
Technical and website information
Our website, hosting provider, analytics tools, or security systems may collect technical information such as IP address, browser and operating system, device characteristics, pages viewed, referring source, usage events, timestamps, and security logs, depending on the tools enabled.
Client and project information
To deliver a project, we may handle business details, website content, brand assets, campaign settings, performance reports, product or service information, website files, and other materials supplied or approved by the client.
Authorized account information
When required for a service, a client may grant access to Google Ads, Google Analytics, Search Console, Meta Ads Manager, social media, a website CMS, hosting, or an ecommerce platform. The information available depends on permissions, configuration, and project scope.
4. How we use information
We use information for clear purposes related to running our website and business, communicating with users, delivering services, and protecting systems and people.
- Responding to enquiries and preparing proposals or audits.
- Providing SEO, advertising, social media, web development, writing, and design services.
- Managing projects, communicating progress, and preparing reports.
- Reviewing website, search, advertising, and campaign performance.
- Maintaining website functionality and improving user experience.
- Detecting abuse, troubleshooting issues, and protecting security.
- Maintaining business records and responding to lawful requests.
Use is purpose-led
We aim to use information only where it is reasonably connected to a service, enquiry, business operation, security need, or legal obligation.
5. Information used in our services
Different services require different information. We only seek access relevant to the agreed project.
SEO
Website content, technical issues, search visibility, keyword research, and authorized Search Console or analytics data.
Google Ads and Meta Ads
Authorized campaign settings, creative assets, performance metrics, conversion information, and reporting.
Social media
Approved profile or page access, content calendars, publishing tools, engagement information, and analytics.
Website development
Website files, CMS settings, technical configuration, hosting details, content, and design assets needed for the project.
Writing and design
Brand guidelines, briefs, product details, images, creative references, source material, and editorial requirements.
Analytics and reporting
Traffic trends, search metrics, campaign results, conversions, and other performance indicators available through authorized tools.
6. Analytics and search data
Where configured and authorized, tools such as Google Analytics and Google Search Console may help us understand traffic, search visibility, campaign performance, conversions, and technical issues. We may use available data to prepare reports, identify opportunities, and measure agreed performance indicators.
8. When information may be shared
We may share information when reasonably necessary to operate our business, deliver a requested service, use essential technology, protect security, or comply with law.
- Service providers: hosting, email, communications, analytics, security, project tools, payment processing, and other operational providers.
- Authorized platforms: Google, Meta, social media, website, ecommerce, hosting, and analytics platforms required for the project.
- Legal and security matters: where disclosure is required or permitted by law, legal process, or necessary to address fraud, abuse, or protect rights and property.
9. Third-party platforms
Google, Meta, social networks, analytics providers, website systems, hosting providers, and other platforms operate under their own terms, privacy policies, security controls, and data practices. We do not control the independent privacy practices of these providers. Please review their policies when using their services.
Access depends on the project
We do not need access to every platform for every service. Any client account access should be relevant to the agreed work and appropriately authorized.
10. Client account access
Clients may grant access to advertising, analytics, social, website, hosting, or ecommerce accounts when required for an agreed service. We use that access for relevant project activities such as campaign management, reporting, maintenance, optimization, publishing, or troubleshooting.
What clients should do
- Grant only the permissions needed for the work.
- Ensure information and access are authorized for the intended purpose.
- Tell us when permissions change or are no longer needed.
- Review or remove access when a project ends, where appropriate.
11. Data security
We take reasonable measures appropriate to the information and service to reduce the risk of unauthorized access, misuse, alteration, loss, or disclosure. Measures may include access controls, permission management, restricted project access, and secure communication practices. No website, internet transmission, or storage system can be guaranteed completely secure.
12. How long we retain information
We retain information for as long as reasonably necessary for the purpose it was collected, including service delivery, communication, project administration, business records, security, dispute resolution, or legal obligations. The period depends on the type of information, the circumstances, and applicable requirements. Data held by third-party platforms may also be subject to their retention settings and the client's account configuration.
13. International transfers
Some service providers, advertising platforms, analytics systems, hosting services, and communication tools may process information in countries other than yours. Where applicable, the relevant provider's transfer arrangements and safeguards may apply. Specific transfer obligations for a client project should be addressed under applicable law and the relevant agreement.
14. Your privacy rights
Depending on your location and applicable law, you may be able to request access to personal information, correction of inaccurate data, deletion, restriction or objection to certain processing, withdrawal of consent, or changes to marketing preferences. These rights are not universal and may be subject to identity checks, legal exceptions, contractual duties, and other applicable limits.
To make a privacy request, contact us using the Contact page and describe what you would like us to review.
15. Marketing communications
We may contact you about an enquiry, proposal, active project, or related business matter when you provide your details. Where applicable, you can ask us to stop sending promotional messages. We may still need to send service-related communications about an existing request or engagement.
16. Children's privacy
Our services are intended primarily for businesses, organizations, professionals, and people seeking digital marketing or related services. We do not knowingly seek to collect children's personal information for these services. If you believe a child has provided information to us, please contact us so we can review the matter.
17. External websites and links
Our website may link to third-party websites, tools, social networks, and other resources. These services operate independently and may use their own cookies and data practices. We are not responsible for the privacy practices of websites we do not control; please review their privacy information before sharing personal data.
18. Accuracy of information
We rely on the information users and clients provide to respond to enquiries and deliver services. Please keep information accurate and current, and let us know about changes that may affect a project or the handling of information.
19. Our role in processing client data
For our own website, communications, administration, and business operations, we determine how certain information is used. For client projects, we may access or process information to perform the agreed service. The client may remain responsible for deciding why information is collected through its own website, campaigns, customer systems, or marketing databases. Any specific data-processing responsibilities should be documented in the relevant agreement or project documentation.
20. Client responsibilities and compliance
Clients are responsible for ensuring that customer lists, marketing audiences, tracking tools, website forms, cookies, advertising data, content, images, databases, and other materials supplied to us may lawfully be used for the requested service. Clients should obtain required notices, permissions, consents, licences, and platform authorizations. Our technical assistance does not replace a client's responsibility for its own legal obligations and business practices.
21. Changes to this policy
We may update this policy to reflect changes in our services, website, technology, business practices, or applicable requirements. The revised version will be published on this page with an updated review date where appropriate. Please check this page periodically for changes.
Questions about your privacy?
If you have a question about this policy, information you submitted, client account access, or a privacy request, please contact Digital Sparkline through our official Contact page.
Privacy policy FAQs
Quick answers to common questions about our website and services.
What information may Digital Sparkline collect?
Contact details you provide, technical or usage data generated by website visits, and project information needed for an agreed service.
Why do you use personal information?
To respond to enquiries, prepare proposals, deliver services, manage projects, communicate, improve the website, maintain security, and meet applicable obligations.
Do you sell personal information?
We do not treat selling personal information as a purpose of our services. Information may be shared with providers or platforms when reasonably necessary to operate the website or deliver an agreed service.
Do you use cookies?
Cookies or similar technologies may be used for functionality, security, preferences, analytics, attribution, or measurement, depending on the tools enabled.
Can you access my Google Ads or Meta Ads account?
Only where you authorize access and account access is required for the agreed advertising service.
How do I request access, correction, or deletion?
Contact us through the Contact page. Requests may be subject to applicable law, identity verification, and lawful exceptions.
How long is information retained?
As long as reasonably necessary for service delivery, business records, security, dispute resolution, or legal obligations. Retention varies by information type and circumstances.
Do you work with international clients?
Yes. Digital Sparkline is based in Faisalabad, Pakistan and works with local and international businesses according to project requirements.